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If your members offer the right consumer products or services, then it is entirely possible they will be suitable for on-pack promotions with major UK brands; you could benefit from an income as a result of power in numbers and your members could benefit from increased income and new customers.
On-pack promotions won’t be the first thing you’d undertake with your membership, but if your retention rate is good, you have the right partnerships in place, you’re acquiring new members and simply want a new point of difference it’s a good thing to consider.
Working with third-party providers, we have delivered and sustained on-pack promotions for:
In fact, the Actimel campaign offering mini-manicure treatments had more than 70,000 redemptions in three months and was the most successful on-pack promotion they had ever run!
If you would like to consider on-pack promotions, or have been approached with one but don’t know where to start, we can help. Contact us to find out what we can do for you and your organisation…